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Information pursuant to article 13 of Italian Legislative Decree 196/2003, and articles 13 and 14 of EU Regulation 2016/679

Certain information or personal data about you are collected and processed in accordance with article 13 of Italian Legislative Decree no. 196 of 30/06/2003, and articles 13 and 14 of EU Regulation 2016/679, in order to ensure that your personal data is processed in full compliance with the rights, fundamental freedoms and dignity of persons.

1) WHY WE USE YOUR DATA
The information we collect about you are substantially information that identify you (name, surname, email address, message text, etc.) in order to follow up your requests.

2) PROCESSING METHOD
Your personal information or data will be processed by computer and/or manually, correctly and in compliance with the law in order to ensure the confidentiality and security thereof using appropriate logical, organizational and physical security measures.

3) NATURE OF THE INFORMATION OR DATA YOU PROVIDE
If you choose not to provide your personal data for the purposes indicated by point 1, we will not be able to provide the services requested. Without your consent it will not be possible to provide the services requested by you. If you choose not to provide your personal data in part or in whole, it will not be objectively possible to deal with you any further.

4) COMMUNICATION OF DATA
If necessary, in order to process your request, your personal data may also be transmitted to third parties (Technical and Sales Consultants).

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The personal data we process will not be disclosed to unspecified parties for any reason whatsoever.

6) TRANSFER ABROAD
The personal data processed will not be transferred abroad, other than to companies of the Company Group with registered offices in other European countries or to Laterlite Distributors, Agents or Promoters in various worldwide locations, to exclusively provide the service you have requested, or to make technical and economic assessments to forward to you.

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You have the right, at any time and at no charge, to request information about your data, and about the processing methods and scope; you may change the same or delete or oppose any further use thereof and obtain information on the initiatives in which you have participated, and to file a claim to a supervisory authority.

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The data controller is LATERLITE S.p.A, via Vittorio Veneto 30, 43046 Rubbiano di Solignano (PR), info@laterlite.com

9) DATA PROTECTION OFFICER:
The data protection officer (DPO) has not been identified, given that company is not obliged to have the figure set forth by art. 37 of European Regulation GDPR 2016/679.

10) DATA STORAGE PERIOD
Your personal data are processed with automated tools for the time strictly necessary to attain the scope for which they were collected.

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Pursuant to article 23 of Italian Legislative Decree 196/2003, and article 7 of EU Regulation 2016/679, I hereby declare to have read the above information and to consent to the processing of my personal information or data:

Please note: acceptance of the privacy policy is required in order to send your request.

In urban situations or other built-up areas, the microclimate, quality, and comfort of public spaces can be significantly improved by planting or re-naturalising.

However it is difficult to develop plants in such environments if there is insufficient space for root growth, if there are parts of buildings below the ground, if the soil has become compacted and is poorly aerated or drained, or if there are hard surfaces (such as asphalt, concrete, or paving) that are impermeable to air and water.

Nevertheless an ideal environment can still be created in urban areas, making it possible for trees and shrubs to develop with adequate aeration and hydration, even in very man-made environments such as car parks, tree-lined tarmac roadways, or roof gardens on top of underground structures, by using Laterlite Expanded Clay as a component of the substrate as well as in drainage layers and as mulch.

SUBSTRATE – When a substrate incorporating expanded clay is laid underneath a hard-paved area or footpath, or around a plant, this can enable tree roots to grow and expand into a larger volume of soil, thereby providing the optimal conditions for trees to germinate and develop.

The advantages of using a specifically formulated and optimised substrate based on expanded clay are:

  • improved porosity and aeration of the soil
  • improved drainage
  • good mechanical characteristics for root anchorage
  • reduced weight and lateral thrust, even when completely saturated with water (this is important in roof gardens, planters, or structures that contain planting).

DRAINAGE – a drainage layer made from loose expanded clay placed in the vicinity or on top of below-ground structures such as garages, underground lock-ups, green terraces, etc., or at the bottom of holes for plants, prevents the formation of stagnating water that could harm plant development and acts as a valuable moisture reserve (up to 30% water retention) that optimises root growth.

MULCH – Laterlite Expanded Clay used as a mulching layer on top of a substrate is fundamentally important for preventing or limiting the spread of weeds and reducing water and thermal stress in plants.

Because of its inorganic nature and durability, mulching made with Laterlite Expanded Clay does not degrade, requires minimal replenishment or replacement, and does not propagate fire (Euroclass A1 – Incombustible).